Public Relation in Tourism

Tourism industry needs people, is the industry which involves interaction between people and it has several departments, so the most and uses in tourism industry is public relation department in order to improve good relationship between host, guest.

Public Relation; Is a communication function used to promote mutual understudy between any organization and it's various stakeholders.

Responsibilities of Public Relation in Tourism Industry

Keeps the public aware of organization activity;

 The public officer is the one who promote and advertise the organization activity, in Tourism the PR can advertised the place of the product provided and type of product provided, price of product, etc

Build good relationship; 

The PRO can build good relationship between stakeholders and the staffs or member of the organization, this can led great impact in the organization by increasing good relationship between workers and guest, due to this the tourist may use more product.

Collect and analysis stakeholders attitude;

 The PRO conduct data and analyzing different attitudes of member within the organization and outsides of the organization, this because to identify how their stakeholder thinks about their organization or attitudes of stakeholders towards the organization if it is negative attitudes to solve it but if is positive to continue building good attitudes of their customer and workers.

Act as shock observer of the organization when in conflict or problems; The PRO deals with the relationship building between workers and solve problems, conflict rises with the organization. this helps member of the organization to work in team work and provide good services.

Tourism industry by using PRO in the organization will led good relationship between members of the organization and outsiders, this will improve costumer satisfying and increasing customer in the organization. Tourism industry needs positive attitudes to use and continue uses of the product.

Through Public Officer in Tourism you can  advertise, building positive attitudes,  and sale the product

    

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TANZANIA NATIONAL PARKS

SERENGETI NATIONAL PARK

Is the one of the national parks that found in Tanzania, the park established during the early of 19900s the German colonist drew up legislation to protect the area but then world war 1 broke out. The British took over and in 1929 area around Seronera was declared a game reserve in 1935 the hunting of lions in the Seronera Valley was stopped and in 1951 the Serengeti National Park ( which include the Ngorongoro Conservation Area) was established. In 1957 Professor Bernard Grzimenk and his son, Michael, started doing the first aerial counts and in 1959 the park was divided into the Serengeti National Park and the Ngorongoro Conservation Area. The Lamai Wedge, situated between the Mara River and the Kenya border, was added to compensate for the loss and the maasai were moved to Ngorongoro Conservation Area. In 1981 the Serengeti National Park and the Ngorongoro Conservation Area, was declare an International Biosphere Reserve.

How to Get to Serengeti National Park by Bus

Serengeti sits at a distance of 335kms from Arusha and can be accessed by safari coaches which could offer an extremely rewarding experience for travelers keen on sightseeing. The road trip to the heartland of Serengeti includes some fabulous attractions such as the Lake Manyara National Park, Tarangire National Park, Ngorongoro Crater Conservation Area and the picturesque Naabi Hills that descend as you arrive at the plains.

Where to stay at Serengeti

Camping there are mainly two public camp site in the Serengeti, one at Seronera and one at lobo, for the tourist to enjoy the nature of Serengeti National Park.

Lodges-there are a lot of lodges that found at Serengeti like Seronera wildlife lodge, Serengeti Serena lodge, Serengeti Sopa lodge and a lot of campsite.

Attractions that found at Serengeti

1. Animals
   Some of 135 species of mammals have been recorded in the Serengeti, of which 20 are bats an 26 are mice, rats and gerbils. There 22 antelope species of which the blue Duiker, Greater Kudu, Lesser Kudu, Mountain Reedbuck, l Roan and Fringe-eared Oryx are very rare. Wildebeetst and zebra are the most numerals. Black rhinos are very rare but have been  re-introduced Moru Kopjes area where they are protected, Elephant numbers have been severely affect poachers but they are often seen at Seronera and lobo. Hippos and crocodiles occur in the rivers and buffalo, reed buck and water buck near permanent water. The predators of the Serengeti are main attraction, lions and hyenas being the most common. Monkeys, baboons and hyraxes can be seen on the kopjes. Hunting dogs are rarely seen today

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Destinetions found in Tanzania

United Republic of Tanzania located in East Africa, bordering the Indian ocean between Kenya and Mozambique land boundaries total 3,861 km, border countries are Burundi,451 km, Rwanda 217 km, Kenya 769 km, Uganda 396 km, Malawi 475 km, Mozambique 756 km, Democratic Republic of Congo 459 km and Zambia 338. Total are 945,087 sq km include Mafia, Pemba and Zanzibar, water 59,050 and land 886, 037 sq km.

Destinations found in Tanzania

Tanzania has several destinations that the tourist can visit and enjoy the country, there are National Parks, Game reserve, Marine Parks, Cultural attractions, different types of accommodations,and Kilimanjaro Mountain

Climatic condition of Tanzania

Tanzania is tropical climatic condition,The rains follow a very similar pattern to Kenya. There are light rains in November and heavy rains in April and May. The latter two months are really the only time we would not recommend that you go. 

Tanzania in the highest point of Kilimanjaro  which is almost covered with snow but through out the rest of the country temperature are the generally hot and humidity is the high on the coast.

The November rains are invariably very light and sometimes they do not happen at all. On the coast, the weather is less humid between June and September.

Please note that the comfort rating below is a general rating and can obviously change depending on where you are in the country. For example, the rim of the Ngorongoro Crater can get extremely chilly and damp at night.

Welcome to Tanzania the land of Kilimanjaro, Serengeti and Zanzibar.

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TOURISM PRODUCT

Tourism product are the product of tourism sector which is uses by the tourist during their travel activity. It is the product that sales in the tourism market anything that satisfying the need of the tourist. Tourism product has it's own characteristics that different with other business product.

Tourism product are; 

 accommodation

food and beverage 

adventure 

transportation 

attractions 

travel trade 

events and conferences 

tourism service

Characteristics of tourism product

• Perishable; This means the tourism product is perishable because if you did not sale the product to day you cant replace it by tomorrow is totally a lose

• Intangibility because of economic services; the tourism product made a tourist to be satisfy and feel the product observing or looking without take it example parks, museums, and other tourism services

• Inseparability; you cant separate the product and service that provided in tourism, the services can also be a product, so that in Tourism Industry most of the services provided are also the product of the tourism

• Heterogeneity there is variety or segmentation in tourism product

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